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How to use information management to support business decisions

Information management in a company is the starting point for optimising the use of resources and improving decision-making processes.

Any efficient and productive organisation is characterised by the optimisation of company resources and the enhancement of staff, who are encouraged to develop skills and produce innovation. 

This requires that work is done in the best possible way and that no time is wasted on activities with low added value. 

The value of any company is its resources, including the huge amount of data and information that is acquired, managed and processed on a daily basis and that must be used to understand where to go and what decisions to take.

What is information management and why is it important

Business information management is the process of transforming data into decision-making information rather than into documents. To be efficient, you have to build methods of managing your processes so that you can monitor their progress and understand how to improve the use of resources. 

In order to do this, it is essential to implement information management systems that allow knowledge to be documented, data to be processed and used to guide decisions.

What is the information system and what resources it involves

A corporate information system is the corporate infrastructure used to collect and manage information.

Within it, corporate resources are involved, i.e. the tools available to the company that are able to generate added value; they are divided into tangible resources (which can be measured and categorised) and intangible resources (which are represented by human resources and the value of their skills).

The information system can in fact be imagined as a set of people, functions, applications, technological networks and procedures which, interacting with each other, have the final objective of making a series of information and data available to a subject at the desired time and place. 

To do this, the information system performs operations on the data: it collects them, exchanges them, processes them and then returns them in the form of information, useful to the subject concerned. The ultimate goal is in fact to support decision-making operations.

The role of the IT manager 

There is a profile at human resources level that can best manage all these aspects: we are talking about the 'IT manager', whose function is to deal with the construction, management and maintenance of corporate information systems.  

The IT manager is a figure that is sometimes underestimated, but who should have transversal skills both in the human resources sector and in the 'technical-information' field: his or her task is, in fact, to intercept the organisational and information needs of the various departments, develop projects to improve the tools and technologies at the service of the company and, among other tasks, also train staff in the use of these systems. 

This is why it is of fundamental importance that IT drives evolutionary change, lays the foundations for creating skills, and designs solutions by combining IT and technological resources in the best possible way.

IT tools to support business activities

Specifically, the activities of the IT department include the development of business systems such as: 

-ERP or Enterprise Resource Planning, which concerns the integrated management of all company data through the use of a centralised database; 

-CRM or Customer Relationship Management, which aims to manage relationships with customers, both in the commercial and marketing area, in pre-sales and post-sales;

-SCM or Supply Chain Management and transactions with customers and other companies;

-the Knowledge Management system which, last but not least, has the objective of managing the company's knowledge, making available to everyone (employees and managers) the information they need to do their jobs.


This is part of a broader digitalisation framework that aims to provide the company with innovative IT tools that optimise procedures and use of resources. 

In order to implement the digitalisation process, it is essential to manage the company's knowledge, especially at the level of human resources (who possess the intellectual capital of experience)